Trends & Insights

Get to grips with the emerging industry landscape

As the accommodation landscape settles, hotels and travelers have new priorities – with knock-on effects for hotel programs. We’ve identified the key areas to watch.

Pricing analysis

The key factors influencing global hotel prices

The impact of technology

Unlocking opportunities for smarter, better service

The evolving guest experience

Prioritizing personalization and wellness

The way we stay

Key accommodation trends

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